Creative video marketing ideas.

The most interesting, exciting and fascinating way of marketing is video content. It gives your audience a virtual experience. Video content is short, easy to understand, bold, and trustworthy that's why generation prefers it the most. From advertisements to announcements , demos to testimonials, interviews to advice, motivation to guidance, everything becomes interesting and easy to understand when we create a video on them. 

 Various social media platforms

There are multiple social media platforms where you can do creative video marketing like Instagram, Facebook, twitter , tiktok and the world famous superior one Youtube! 

Video gives worth to your content as it provides a higher level of engagement, you may create your own creative video or you may collaborate with an influencer. You may choose a famous personality for your video ads and many more. 

But to make your video content working,  first make it creative and interesting, which really takes a lot of effort. To create an engrossing video, you must know about some creative and unique ideas. 

Creative and unique ideas to make an interesting video. 

Your video must have relevant content but it should be interesting. It can be emotional, practical, hilarious, descriptive, serious, anything, overall it should be creative and innovative. Have a look at some creative ideas below, 

1• Make short featured demo video

If your product has numerous features then, demonstrate the best one in a short featured demo video. Make a list of all attention deserving features and choose the most deserving one that can bring more eyes to your brand. 

2• Turn your blog into video

Do you have a blog that is quite well performing, but not resulting with best outputs. As reading a blog sometimes really feels boring, so, create your next video using that blog. Combination of a real person and content helps to boost engagement and develop trust. 

3• A Thank you video

Paying a thanks to your customers for all their purchases not via texts or emails but through a lovely video is enough to show them how much important your customers are for you and you really value their purchases. This builds a strong bond between you and your customers which makes you their one&only forever choice. 

4• Customer review video

Use the power of real and social proof. Your customers are your real-time proofs, and when customers praise your brand and recommend it, then this adds a personal connection with the target audience. 

 

5• "Meet my team" Video

Introduce your team with your audience, this will compel the audience to understand your worth, hard work and efforts behind your every single product. Your team's togetherness will also leave a positive impact on the audience. 

6• Share your values

Create a video, tell your audience about your principles, values and dedication for your work. 

Show them how you tackle challenges, how you try to  be your better version always, how you try to modify your brands. This will build trust not on your brand but on your work.

Conclusion

People believe more on what they see than what they read because the majority thinks that words can be a lie but reality can't. Best way to build trust and diverge traffic from other brands to your one is video content. Sharing a visual story shows your reality and promotes your brand. You can make an offer video, pitch video, company announcement video, myth-busting video, seasonal video, unboxing video, product comparison video, screencast video, customer survey video,behind-the-scenes tour video, webinar invitation and many more. Modify your engagement technique, make it more creative and innovative.